Conversion strategist

Ahmed.

Conversion Strategist

Helping course creators and info-product businesses turn more traffic into buyers through sharper messaging, stronger offers, and more persuasive pages.

Hero01/11

Companies I’ve worked for.

Yastudy
Yastudy
Wejdan Group
Wejdan Group
Nahda Gardens
Nahda Gardens
AY
AY

Clarity you
can see.

Real pages, real businesses, and the decisions behind the words.

Yastudy / Landing pageLanding-page messaging + copy
Landing pageEducationOffer clarityMessaging

More work,
same standard.

Web copy for Yastudy’s German course page, making the offer, information, and next step easier to understand.

Course offerEducationWeb copy
Yastudy / German course pageWeb copy + messaging

Built on
trust.

Homepage copy for Wejdan Group, shaping decades of business into a clearer digital story and making the group’s scale and businesses easier to understand.

Wejdan Group / Homepage copyHomepage messaging + website copy
Homepage copyBrand messagingWebsite copyUnpublished project

How I find what’s stopping people from buying your product by using the method “Voice of Customer Research”

Most business owners don't really know how to do proper research.

They don't know what a visitor is thinking when they land on the page and what's stopping that visitor from taking action.

If you're getting a good number of visitors and sending emails to a good number of people and still you are getting a really low conversion rate, the problem might be your headline, CTA, offer positioning, page structure, or something else in the message.

After fixing those things, we have to make the message and offer clear and understandable so a buyer sees it as a win-win offer for them.

If people don’t understand why they should buy, they usually won’t.

Smart people said it years ago

There is your audience. There is the language. There are the words that they use. — Eugene Schwartz

You already did the hard part by building the product. Now let’s make people want it.

And to do this, we need to spend a lot of time on research.

Good research gives us a better chance of finding the message your buyers actually respond to.

04+ HOURS OF RESEARCH

I typically spend at least 4 hours researching your audience before I start writing so we can focus on the firm notion and deep desires.

So you need to work on “Voice of Customer Research.”

I will be using my time to save yours.

I’ll handle the research for you, and you can focus on other, more important tasks that will help move the business forward.

It sounds simple, but it's a lot harder.

What I Do

What I Can Do For You

Not just words. Messaging built around what your buyer needs to hear before they act.

Landing Pages

For pages getting traffic but not enough action. I review the page, identify weak messaging, and rewrite it around what your buyers actually care about.

  • Headlines + hooks
  • Offer clarity
  • CTAs
  • Page structure
  • Objection handling

Email Copy

For subscribers who are reading but not buying. I build email sequences that move people from interest to trust to desire to action.

  • Welcome emails
  • Nurture emails
  • Promo emails
  • Launch emails
  • Follow-ups

Ad Copy

For businesses that need stronger hooks before the click. I develop ad messaging designed to earn attention and qualified clicks.

  • Hooks
  • Angles
  • Primary copy
  • Headlines
  • CTA variations

Funnel Messaging

Need the whole journey to feel consistent? I align the supporting pages and messages around the same sale.

  • Landing pages
  • Opt-in pages
  • Booking pages
  • Thank-you pages
  • Supporting funnel copy

Ads, landing pages, and emails work better
when they’re saying the same thing.

Questions worth asking.

No vague
answers.

Can you help with emails and ads too?+

Yes. Landing pages are my main focus, but I can also help with email sequences and ad messaging so the whole customer journey feels consistent.

That can include welcome and nurture emails, launch and promotional emails, follow-ups, ad hooks and angles, primary ad copy, headlines, and CTA variations.

The goal is simple: make sure the message stays strong before, during, and after the click.

Can you guarantee more sales?+

No. And I’d be suspicious of anyone who does.

Copy is only one part of conversion. Your offer, traffic quality, pricing, product, design, reputation, and sales process all matter too.

What I can do is make sure the messaging isn’t giving people another reason to leave.

Why should I hire you when I can just use AI?+

You absolutely can use AI.

The problem is that generating words is the easy part. Figuring out what your buyer actually cares about, what they’re worried about, what they already believe, what angle to use, and what order to present the message in is the harder part.

What if I don’t like the copy?+

We revise until it’s right. I’d rather spend the extra round getting it sharp than hand you something you’re not confident sending to your audience.

How much do you charge?+

Most projects start at $300. Final pricing depends on the scope, complexity, and how much research is needed. No vague surprises — you’ll know the price before we start.

You already did the hard part.

Now let’s make people want it.

I’ll look at your page and tell you where the message may be losing people — for free.

Start with the signal.

Send me your page.

Tell me where the traffic is coming from and what feels off. I’ll use that context for the free audit.